Marketing Analytics and Data Insights Articles
In the Marketing Analytics and Data Insights category, we explore the latest research & advancement in creative digital marketing.
Exciting News: Byer Co Wins Silver at the w3 Awards!
Byer Company is thrilled to announce that our collaboration with the innovative team at Wiliot resulted in a w3 Award. The supply chain animation we crafted for Wiliot stood out and captured the attention of the w3 Awards judges, and we couldn't be prouder of this achievement.
October 8, 2024 | Marketing Analytics and Data Insights
Universal Analytics (UA) vs GA4
Google Analytics has been the go-to solution for many, but with the introduction of Google Analytics 4 (GA4), you may wonder which version is best for your needs. In this article, we'll dive into the differences between Universal Analytics (UA) and GA4, helping you make an informed decision.
May 4, 2023 | Marketing Analytics and Data Insights
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